1-877-849-6992 for Franchise Information

Welcome to Maui Wowi Hawaiian
Coffees & Smoothies

Founded in 1982 by Jeff & Jill Summerhays, Maui Wowi Hawaiian was built to provide their ‘ohana (family) a healthy alternative to the sugar and fat laden foods that seemed to be everywhere! Just as passionate, the Summerhayses wanted to create a business model that was fun, flexible, and mobile so they could offer their all-natural, fresh fruit smoothies anywhere they felt like traveling. Australia’s Gold Coast seemed like the perfect place to hang and put their concept to the test so they packed it up, and headed to the Land Down Under. It was not long before the Aussies learned to crave these ono’licious blends.

This simple concept has franchise owners in flip flops!

Watch Brand President, Mike Weinberger talk Maui Wowi on Fox!

If you haven’t tried Maui Wowi Hawaiian, where have you been? For over 30 years, our all-natural,
non-fat, fresh fruit smoothies have been served throughout the world. When
we talk about a vacation in a cup, our Hawaiian coffees are the epitome of that ideal. Here’s what
else separates Maui Wowi from the competition:

“I love the opportunity to dress casual, be outside, keep the business small or grow it as large as I’d like. I jumped in with both feet and haven’t looked back.

Dave Bryant

– Franchise Owner | Riverview, Florida

“Maui Wowi is a collaborative system with a genuine feeling of helping one another grow, thrive, and be successful…no other franchise concept compares!”

Debbie Conrad

– Franchise Owner | Idaho

“At Maui Wowi you can have a storefront, go to events, and you can do catering, so there are a lot of choices with what we can do with our business.”

Lisa Giacobbe

– Franchise Owner | Maryland


Liquid Capitol Required


Net Worth Required


Total investment

$75,000 – $350,000

Franchise Fee

$42,500 (rights to 3 carts)

Business Type

Mobile Franchise

Training and Support


“It was the healthy smoothies that caught my eye because I wanted to focus on youth. I wanted to offer an alternative and everything was sugar. So when I found that product I was very excited.”

DuAnne Redus
– Franchise Owner | Wimberley, Texas